KitKat Bars Float Around Rock in Rio Crowd
KitKat Bars Float at Rock in Rio
This CGI advertisement for KitKat celebrates Rock in Rio 2024, transforming Barra Olympic Park into a stage for floating chocolate bars. The video opens with two women walking through the vibrant festival grounds, surrounded by KitKat bars suspended in the air.
They pause, each examining and then flicking away a bar, as a cheerful crowd shares in the moment. Engaging visual effects turn the concert venue into an effective product showcase for KitKat.
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FOOH Impact ScoreImpressive
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