Boru Giant Bowls Land by Parachute
Bowls Land in Cumbres Parking Lot
This CGI campaign for Boru Pokes and Bowls opens with a hand pointing upwards as the camera pans to reveal giant white 'Make Your Own' (MYO) bowls descending from a clear blue sky on green, Boru-branded parachutes. A plane flies past in the background, towing a large green banner that reads 'BORU TAKES CUMBRES!'.
The enormous bowls touch down in the parking lot, with the parachutes slowly collapsing. This dynamic computer-generated imagery promotes Boru’s MYO bowl and drink combo offer, available at its Cumbres branch, aiming to drive awareness and excitement for the location's promotion.
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FOOH Impact ScoreSolid
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Credits
Brand:
Artist:Alain Blad
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