Avon Woman Journeys Through Giant Makeup

This Avon fake out-of-home ad begins with an orange gift box, decorated with hearts, flowers, and the Avon logo, opening in a burst of augmented reality light. A woman is then transported into a new world where she appears tiny beside a giant version of herself.

The ad humorously reimagines everyday beauty routines as a larger-than-life journey. Towering lipsticks, perfume clouds, and strawberry-shaped blush compacts guide the small woman through a surprising exploration of the brand’s everyday favourites. The video closes with the woman stepping back into reality, smiling and walking away with the box as the Avon logo appears on screen.