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Bershka Beetlejuice Beetlejuice Glowing Signage

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Metadata

Brand Industry: Fashion & Apparel

Country: Spain

City: Madrid

Effects / Animations: Large Objects, Simple Motion

Surrounding: Bershka Flasghip Store

Date posted: September 2, 2024

Source: Instagram

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In this Bershka cgi ad, the scene opens on a timelapse view of the Bershka flagship store in Madrid, where crowds stream rapidly along the busy streets and the brand’s façade anchors the frame. The scene unfolds as the camera pushes in on a towering BEETLEJUICE BEETLEJUICE signage above the entrance, framed by glowing red and yellow lights while a pulsing red arrow points down at the store, its lights blinking in rhythm with the fast-moving pedestrians until the image cuts to black and an artistic title card appears in the center reading BEETLEJUICE BEETLEJUICE x Bershka, announcing the Beetlejuice x Bershka clothing collection launched alongside the film sequel in September 2024. With a memorable use of computer generated imagery, this Bershka fashion collection cgi ad transforms the everyday city storefront into a fresh, relatable spectacle, highlighting Bershka’s aim to celebrate the new Beetlejuice Beetlejuice release through a bold, cinema-inspired capsule drop.

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