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Biolane Monkey Jumps Onto Giant Pacifier

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FOOH Impact Score

Solid

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Credits

Brand: Biolane

Metadata

Brand Industry: Retail & Consumer Goods

Country: France

City: Paris

Effects / Animations: Character Animation, Large Objects, Bouncing

Surroundings: Place Des Vosges, Bed

Date posted: September 16, 2025

Source: Instagram

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This Biolane fake out of home ad begins with an iconic view of Place des Vosges in Paris, where the usual central fountain is replaced by a giant pacifier dominating the square. This moment cleverly highlights the comforting power of Biolane pacifiers as the camera glides closer and the familiar Biolane monkey character slides across a rooftop, scampers to a chimney, then boldly leaps toward the oversized pacifier, landing on its soft nipple, bouncing slightly, and settling down before calmly taking out its own pacifier and placing it in its mouth, at which point the camera zooms in and transitions smoothly to a baby lying on a bed with the same pacifier, while the shot widens to reveal a caring father gently holding the baby and a French caption reading “Les sucettes Biolane conçues pour apaiser votre bébé,” as the Biolane logo appears on screen to emphasize that these pacifiers are designed to soothe, comfort, and help babies rest. As a perfect blend of engaging storytelling and distinctive product integration, the augmented reality enhancement is designed for promoting Biolane pacifiers as a trusted solution for calming babies and supporting peaceful sleep.

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