Star Wars Giant Popcorn Floats Toward Grogu

This Star Wars FOOH ad transforms Times Square into a cinematic playground. A giant piece of popcorn drifts slowly through the bustling New York sky, gliding past towering skyscrapers and bright Times Square signage, with the New York Marriott Marquis corner billboard clearly in view.

As the camera gradually zooms out, it reveals the floating popcorn is travelling straight towards a massive screen showing Grogu nestled in a mound of popcorn beside a popcorn bucket, under the bold text “TICKETS ON SALE NOW.” Grogu appears to use the Force to pull the oversized kernel closer, sending it steadily across the square as if drawn directly into the billboard’s world.

Using distinctive CGI effects, this Star Wars FOOH ad promotes Star Wars: The Mandalorian and Grogu and its theatrical release, turning Times Square into an authentic product showcase.