Dubai Mall Colorful Balls Reveal Murakami Figure
Dubai Mall Louis Vuitton x Takashi Murakami CGI
This CGI campaign at Dubai Mall opens on a wall wrapped in a colourful Louis Vuitton design. The camera then pans to a glass façade filled with shifting Murakami-style multicoloured balls, gradually revealing the installation's scale.
The ad reimagines the mall exterior as a living art canvas. The Louis Vuitton graphic flips to the brand name, and the illuminated façade pulsates in augmented reality. The balls suddenly drop away to unveil a towering Louis Vuitton x Takashi Murakami character behind the glass.
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FOOH Impact ScoreOutstanding
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Credits
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