FOOH Impact Score:
Outstanding
Learn moreIn this Porsche mixed reality ad, two men crossing the pedestrian walkway toward the Eiffel Tower are surprised to see a race track encircling the iconic landmark, resembling a roller coaster. The scene unfolds as various Taycan models zoom onto the track from below, navigating loops and turns. With an Engaging use of VFX, this Porsche ad transforms the Eiffel Tower into a fresh, relatable spectacle, highlighting Porsche’s speed and racing abilities in a creative way.
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