Maybelline Foundation Carried by Balloons at NYC

Imagine the Empire State Building prepping for a foundation makeover. That’s the captivating premise of this Maybelline New York FOOH ad featuring the SuperStay Lumi Matte foundation. The video unfolds as SuperStay bottles, suspended by balloons in diverse skin-tone shades, float above the New York City skyline, gliding gracefully past skyscrapers. As the scene transitions, the bottles gently descend toward a lively street where cars glide by, ultimately landing precisely at a pedestrian crossing on an otherwise quiet avenue. Using innovative computer generated graphics, this Maybelline New York FOOH ad transforms the cityscape into an effective product showcase.