Lamborghini Urus 3D Screen on Building

This Lamborghini cgi campaign begins with a massive 3D LED screen at Estella Place along the Hanoi Highway, displaying the Lamborghini logo against a sleek black background. This moment cleverly highlights the distinctiveness of the campaign as the screen transforms with a dramatic curtain effect, revealing a sleek car showroom-like display with a green interior and the Lamborghini text on the wall. The scene intensifies as the wall opens to reveal a Verde Mantis Lamborghini Urus Performante, which is gripped by a metallic-textured hand from its hood. The car appears to emerge from the screen, as if breaking through another dimension, before the hand positions it at the center. With a powerful rev, the Urus Performante generates a thick cloud of smoke before blasting off at top speed, disappearing through the wall in a thrilling exit. As a perfect blend of engaging storytelling and authentic product integration, the CGI enhancement is designed for an immersive brand experience.