Citroën Alien Spotted Inside the Car

A quiet, rainy nighttime roadside scene sets the stage for this Citroën faux OOH ad. A police officer approaches an idling Citroën C3 Aircross and discovers an alien, swathed in fabric, calmly seated at the wheel.

Instead of fear, the alien gestures for the officer to join him. Once inside, the officer is overtaken by the sheer comfort of the compact SUV. The alien then gently touches the dashboard and begins to communicate.

This ad uses engaging VFX to transform an unexpected roadside encounter into a fresh, relatable spectacle, highlighting Citroën’s commitment to irresistible comfort.