FOOH Impact Score:
Outstanding
Learn moreCredits
Brand: XILE.CHILE
Agency: VEFStudio
Production Company: VEFStudio
VFX: VEFStudio
Sound: VEFStudio
Imagine a Costco roof doubling as a launchpad for a candy drop mission. That’s the creative premise of this XILE.CHILE mixed reality ad featuring the return of XILE.CHILE Mixto packs. The video unfolds as two oversized packs of XILE.CHILE Mixto stand tall atop a Costco Wholesale entrance in Mexico, with bright candies draped over the building’s façade and shoppers passing below. Suddenly, a drone flies in carrying a bucket overflowing with XILE.CHILE Mixto packs and releases them onto the rooftop, creating a colorful pile of Mexican candy favorites. Using distinctive augmented reality effects, this XILE.CHILE mixed reality ad transforms a familiar retail location into an engaging product showcase.
FOOH.com is the biggest mixed reality ad library. If you are the creator of this XILE.CHILE ad or would like to add your work Submit your work!