PUMA F1 Car Transformed into Football Shoe

PUMA F1 Car Transforms into Football Boot

This PUMA CGI ad opens with a striking view of Duomo di Milano silhouetted against a warm sunset sky. A sleek, purple-themed Formula 1 car is revealed beneath a transparent glass pavement.

The scene unfolds as the car suddenly revs to life, sending smoke streaming from its back wheels and quickly filling the enclosed space. As the cloud clears, a massive Puma Ultra 5 Ultimate FG is unveiled, while a cyclist glides casually across the glass above.

Through dynamic CGI, this PUMA football boot ad transforms a historic city landmark into a fresh, relatable spectacle, highlighting PUMA’s message that something fast and bold is coming.

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FOOH Impact ScoreOutstanding
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Credits

Brand:PUMA

Metadata

Work Type: FOOH
Brand Industry:Sports & Recreation
Country:Italy
City:Milan
Date posted:August 28, 2024
Source:Instagram