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Kérastase Dropper Applies Oil at Store Canopy

FOOH Impact Score:

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Solid

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Credits

Brand: Kérastase

Agency / Production / VFX: Unknown

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This Kérastase fake out of home ad begins with a massive Glaze Drops bottle standing prominently outside a Sephora store. This moment cleverly highlights the product’s weightless, frizz-free shine as the dropper floats out and applies oil to the store’s canopy, instantly transforming the building into a glowing rose gold color. As a perfect blend of distinctive storytelling and effective product integration, the CGI effects enhancement is designed for promoting the Glaze Drops’ availability on the Sephora app.

Metadata

Brand Industry: Beauty & Personal Care

Country: Unknown

City: Unknown

Effects / Animations: Simple Motion, Morphing & Transformation, Large Objects

Surroundings: Sephora Store, Path

Posted on April 1, 2025

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