Sephora Foundation on Bus Pours Cream on Street

This CGI video features the launch of a new foundation by Fenty Beauty for Sephora. The scene opens on a lively street near the Big Ben tower in London, with people strolling and taking photos of the iconic structure.

A Fenty Beauty double-decker bus then rolls through, topped with a giant liquid foundation bottle, steadily streaming beige cream onto the road. As the bus moves along the street, the sky above timelapses from vibrant blue to warm shades of orange and pink over sunset.

Using computer-generated graphics, this Sephora CGI video transforms an ordinary London street into a distinctive product showcase.