Louis Vuitton Women's Voyager Show in Shanghai

This Louis Vuitton fake out of home ad begins with Shanghai’s skyline transforming into a surreal floating exhibition as inflatable artworks drift gracefully above the city for the Women's Voyager Show. This moment cleverly highlights the brand’s ability to merge fashion with artistry as a pink bunny peeks out from behind a building, followed by a tiger gazing over the rooftops. A zebra’s reflection shimmers on the glass facade of a skyscraper, while a dog floats on the other side. The pink bunny drifts closer to a building, and soon, all the inflatable animals—including a duck and a penguin—come into view, their bodies partially hidden as they rise into the sky. This Louis Vuitton campaign teases Nicolas Ghesquière’s Pre-Fall 2024 collection, set to be unveiled on April 18, 2024, at the Long Museum West Bund. As a perfect blend of Captivating storytelling and Dynamic product integration, the CGI effects enhancement is designed for an immersive brand experience.