Mercedes Poster Rolls Down at Tower Bridge
Mercedes AMG PureSpeed at Tower Bridge
This FOOH CGI campaign features an aerial view of London’s Tower Bridge, with the River Thames and city skyline. Traffic moves across the bridge as a massive poster cascades from the pedestrian walkway.
The poster reveals the Mercedes AMG PureSpeed, celebrating roof-free driving even in the city's drizzle. This CGI promotion reimagines iconic landmarks into bold visual statements, highlighting Mercedes’ message of performance-driven freedom through any season.
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FOOH Impact ScoreSolid
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