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Outstanding
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In this promotional ad of Lancôme, the scene opens with a “JUICY EMPIRE” illuminated channel letter signage as a pink lips balloon carrying a pink Lancôme Juicy Tube glides by with New York buildings in the background. It continues past the Washington Square Arch and then the Flatiron Building, where a massive Lancôme poster rolls down with the text: “The Juiciest Sale of the Season.” This campaign promotes the Lancôme sale only in New York from May 14–29, 2025.
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Maybelline New York
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