Moving Bits Moving Murals on Buildings
Singapore Murals Nod, Spill Tea
This CGI advertisement from Moving Bits brings murals to life on ordinary shop-lined streets. It begins with 'Samsui Woman At Rest', where the painted woman nods and smiles at pedestrians. This subtly highlights Singapore’s multicultural heritage.
The campaign continues with other murals: 'The Street Tailor' adjusts fabric among vivid clothes, an elder in 'Dreams of Chinatown' spills imaginary tea onto a man with an actual umbrella, and a fruit basket topples from 'Kampong Gelam'. These scenes merge real and painted elements, enhanced by wind-blown textiles.
The CGI effects are designed for Singapore’s National Day cultural tribute, offering a blend of storytelling and captivating product integration.
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FOOH Impact ScoreOutstanding
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Bronze Winner at the FOOH Awards 2025