Boost Drinks Giant Cans Spotted Around the City
Boost Drinks Giant Cans Take Over Belfast
This CGI campaign for Boost Drinks features oversized cans appearing across Belfast. It begins with a giant Boost Energy Original can in the street near Belfast City Hall, surrounded by police cars and broadcast live on the news.
The scene then shifts to a massive pink Boost Red Berry can perched atop a skyway, with helicopters hovering nearby. Finally, a gigantic Boost Sugar Free can is impressively positioned across Belfast Harbour.
This computer-generated graphics enhancement promotes the new Boost Drinks 500 mL can, now available, by cleverly highlighting the product's scale and boldness through engaging storytelling and clear product integration.
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FOOH Impact ScoreImpressive
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Credits
Brand:
Artist:Squint Creative
Agency:Squint Creative
Production:Squint Creative
VFX:Elevator Promotional Marketing
Sound:Squint Creative
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