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Mercedes AMG Parking Garage in Tokyo

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Credits

Brand: Mercedes

Who we think created this: Vertex CGI

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This Mercedes-AMG FOOH ad begins with a man patiently waiting in front of a building designed like the Manufaktur factory, its futuristic structure resembling a vertical parking garage. This moment cleverly highlights the brand’s dedication to customization as inside, Mercedes-AMG SLs in a dazzling spectrum of colors rotate on towering platforms, each car a testament to craftsmanship and personalization. As the rotation comes to a stop, a robotic hand extends, selecting a stunning maroon-colored SL, matching the shirt of the man waiting below. With precision, it lifts the car off the platform and slowly lowers it to the ground. As a perfect blend of Insightful storytelling and Captivating product integration, the VFX enhancement is designed for inspiring self-expression through customization.

Metadata

Brand Industry: Automotive

Country: Japan

City: Tokyo

Effects / Animations: Complex Motion, Building Transformation

Surroundings: Buildings, Streets

Posted on December 17, 2023

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