FOOH Impact Score:
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Solid
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This Shopbop FOOH ad begins with a towering woman walking across the roofline of Christiansborg Palace, appearing as if she were a giant. This moment cleverly highlights the excitement of discovering new styles as bags, boots, and sunglasses start falling from the sky in sync with her stride. As a perfect blend of captivating storytelling and distinctive product integration, the computer generated graphics enhancement is designed for promoting the brand’s exciting new fall collection.
Shopbop
Shopbop
Shopbop
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DECJUBA
Breuninger
Snitch
Pull&Bear