FOOH Impact Score:
Impressive
Learn moreIn this Zara FOOH campaign, the holiday spirit comes to life on Broadway Street, New York, surrounded by towering skyscrapers and the city’s vibrant energy. The scene unfolds as a giant red Christmas ball lands in the middle of the bustling street, instantly bursting into hundreds of colorful Christmas balls in various sizes. These bouncing balls fill the street, creating a festive and lively atmosphere. With a Captivating use of computer generated graphics, this Zara holiday campaign transforms a busy urban setting into a cheerful celebration, highlighting Zara’s joyful holiday message.
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