Enedis Electrical Plug Powers Festival Stage

Enedis Powers Festival with Giant Plug

This Enedis mixed reality advertisement depicts a bustling music festival. An Enedis knuckle boom truck transports a massive electrical plug across the grassy concert grounds. A ground worker guides the truck operator, positioning the oversized plug into a giant outlet embedded in the turf.

Upon connection, the festival stage immediately illuminates, and the Enedis logo appears on the big screen, symbolising the instant provision of electricity. This augmented reality ad transforms a utility truck into a symbol of energy transition, showcasing Enedis's commitment to reduced CO₂ emissions, fewer diesel generators, and a fully electric environment.

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Credits

Brand:Enedis

Metadata

Work Type: FOOH
Brand Industry:Services
Date posted:June 20, 2025
Source:Instagram