Mercedes-Benz Off-road Car Emerges from Billboard
Mercedes-Benz G 580 Billboard Emerges
This fake out-of-home advertisement features the Mercedes-Benz G 580 model. The scene opens with A. AlGhafri walking past a large billboard on Lusail’s Commercial Boulevard.
The MANUFAKTUR South Sea Blue Magno variant of the G 580 dramatically bursts through the billboard, transitioning from a promotional image to a physical vehicle. It then drives onto an off-road-style terrain next to the boulevard, performing a forceful doughnut spin that kicks up dust.
Through dynamic computer-generated imagery, this Mercedes-Benz electric SUV ad transforms public advertising into a captivating spectacle, showcasing Mercedes-Benz’s redefinition of luxury with EQ Technology.
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FOOH Impact ScoreOutstanding
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Credits
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