Volkswagen GTI Climbs Ramp in Times Square
Volkswagen GTI: 50 Years in Times Square
This Volkswagen FOOH campaign opens with a nighttime view of a bustling Times Square street. A red GTI car swiftly moves past the camera amidst glowing billboards and city lights, highlighting Volkswagen’s legacy of thrilling performance.
The car then climbs a ramp to the rooftop of a building, where the words “GTI 50” are prominently displayed in bold letters. The vehicle is elevated into full view for an impressive reveal, celebrating 50 years of GTI performance and innovation through CGI effects enhancement.
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Credits
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