FOOH Impact Score:
Solid
Learn moreCredits
Brand: Carnival Cruise Lines
Agency: CRACKER
Production Company: CRACKER
VFX: CRACKER
Sound: CRACKER
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In this Carnival Cruise Line CGI video, a man records a video on Miami Beach as he approaches oversized pink sunglasses, creating a vibrant showcase for the cruise destination. The scene unfolds as he walks past one lens that displays "CELEBRATION KEY and GRAND BAHAMAS" adorned with festive decorations and another that reads "YOUR KEY TO PARADISE," continuing past a colorful lifeguard tower and both a large and massive inflatable beach ball featuring the Carnival logo. With a distinctive use of computer generated graphics, this Carnival Cruise Line spot transforms everyday beachfront elements into a fresh, relatable spectacle, highlighting Carnival’s Celebration Key campaign promoting its unique island-style fun.
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