Bagaggio Thermal Cups Towering on the Beach
Bagaggio Thermal Cups Towering on Ipanema Beach
This Bagaggio fake out of home (FOOH) advertisement features gigantic summer drinkware rising from Rio de Janeiro’s iconic Praia de Ipanema. The video begins with an aerial view of the vibrant beach crowd.
The camera then pans sideways to reveal an enormous Peach Thermal Cup with Straw and a Black Thermal Cup standing tall among the sunbathers. Using computer-generated graphics, this ad transforms the scenic Brazilian coastline into an innovative product showcase for the popular Copo Térmico Com Canudo.
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FOOH Impact ScoreSolid
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