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LANDMARK Diamond Bird Emerge from Jewelry Box

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Outstanding

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Credits

Brands: Landmark, Tiffany & Co.

Who we think created this: shanef3d

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Metadata

Brand Industry: Retail & Consumer Goods

Country: China

City: Hong Kong

Effects / Animations: Large Objects, Floating & Flying Objects, Billboard & Digital Screen, Reveal & Unboxing

Surrounding: Interior

Date posted: March 29, 2024

Source: Instagram

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In this Tiffany & Co. FOOH ad, a towering Tiffany Blue jewelry box materializes in the heart of Hong Kong’s LANDMARK mall, standing as a visual centerpiece against architectural glass and steel. The scene unfolds as a digitally rendered bird, adorned with diamonds, bursts from the oversized box and glides midair past luxury storefronts, bringing the brand’s famed 'Bird on a Rock' design to life. With a distinctive use of CGI effects, this Tiffany & Co. digital installation FOOH ad transforms a traditional retail setting into an emotionally resonant showcase, highlighting Tiffany & Co.’s blend of heritage craftsmanship and modern innovation.

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