Adidas Footballs Roll Through Singapore's Landmarks
Oversized Footballs Bounce Through Marina Bay
This adidas mixed reality ad features giant FC Bayern footballs rolling across Singapore’s landmarks. Oversized red and white spheres bounce through Marina Bay Sands, heritage shophouses, and busy crossings.
The footballs converge at the adidas Brand Centre Orchard, bringing a slice of Bavaria to Southeast Asia. This digital activation uses CGI effects to transform urban architecture into a vibrant showcase of football passion, highlighting adidas’s global celebration of sport and culture.
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FOOH Impact ScoreOutstanding
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Credits
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