Borussia Dortmund Yellow Confetti Rains in NYC

Borussia Dortmund in NYC

This CGI advertisement for Borussia Dortmund features Grand Central Terminal draped in large black and yellow team flags unfurling from its rafters. This is followed by a jersey reveal across a building façade.

Yellow confetti then swirls across the streets of Manhattan. The computer-generated imagery aims to merge German football culture with New York City's urban energy, increasing global visibility and shareability for the club.

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Metadata

Work Type: FOOH
Brand Industry:Sports & Recreation
Country:USA
Date posted:March 1, 2024
Source:Instagram