FOOH Impact Score:
Outstanding
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This Borussia Dortmund vfx advertising begins with Grand Central Terminal draped in massive black and yellow team flags unfurling from the rafters. This moment cleverly highlights international fan engagement as a striking jersey reveal emerges across a building façade, followed by yellow confetti swirling across the bustling streets of Manhattan, merging German football culture with New York City's urban energy. As a perfect blend of memorable storytelling and captivating product integration, the computer generated imagery enhancement is designed for increasing global visibility and shareability.