Cuvée Noire Coffee Cup Cable Cars

Giant Cups Hover Over Paris

This fake out-of-home (FOOH) advertisement for Cuvée Noire features an oversized coffee cup. It gently floats down and hovers between classic Parisian buildings, creating a festive and warm atmosphere.

Pedestrians are shown glancing upwards at the giant coffee cups suspended mid-air, which subtly transforms the everyday urban setting into an unexpected Christmas scene. This CGI enhancement is designed to capture seasonal engagement in high-footfall locations, blending resonant storytelling with creative product integration.

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Credits

Artist:Vice3d

Metadata

Work Type: FOOH
Country:France
City:Paris
Date posted:December 13, 2024
Source:Instagram