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Solid
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Imagine a Greek statue stepping out of mythology to become a beauty consultant. That’s the magical premise of this Elle Permanent FOOH campaign featuring a floating Cupid bringing billboard models to life. The video unfolds as a winged marble figure hovers in front of the luxury beauty clinic’s storefront, gently turning white lips a vibrant red while gracefully gliding between close-up portraits of models with seamless makeup. Using captivating augmented reality, this Elle Permanent FOOH campaign transforms the storefront and surrounding visuals into an authentic product showcase.
Elle Permanent
Elle Permanent
Elle Permament
Vans
Bourjois +
Lifestyle
Free People
Pepsi
JOTT