FOOH Impact Score:
Impressive
Learn moreFOOH.com is the biggest FOOH campaign library. If you are the creator of this Gessi ad or would like to add your work Submit your work!
Imagine the Empire State Building swapping its spire for a designer faucet. That’s the captivating premise of this Gessi FOOH campaign featuring luxurious bathroom hardware scaled to architectural grandeur. The video unfolds as an extraordinary urban transformation takes place at sunset—Manhattan’s skyline subtly shifts as skyscrapers don gleaming Gessi faucets in polished brass and chrome, their sleek forms catching the golden hour light. The Gessi logo glows proudly atop a distant tower, establishing a commanding presence in the cityscape and underscoring the brand’s arrival in New York. Using engaging VFX, this Gessi FOOH campaign transforms the iconic skyline into an unforgettable product showcase.