Foot Locker Sneakers on Flat Rail Cars
Sneakers Cruise Past Flinders Street Station
This CGI advertising video for Foot Locker features a giant Air Force 1 sneaker, slowly pulling into view atop a flatbed truck near Flinders Street Station. This creative execution highlights the brand’s 50th anniversary.
Massive sneakers, including Adidas Superstars and Nike icons, cruise through Melbourne’s city streets, often paired with shipping containers. They pass various landmarks, generating attention from commuters and pedestrians. The computer-generated graphics enhance the promotion of Foot Locker's flagship celebration at Melbourne Central.
A
FOOH Impact ScoreImpressive
SA-TierBCThe FOOH Impact Score measures how effective a FOOH video is by analyzing key factors like engagement rate, viewership, and reach. By combining these performance indicators, the score provides a clear and accurate assessment of the video's impact.Learn more
Credits
Brand:
Salmoiraghi & Viganò Giant Oliver Peoples Frame
Vokode
Magnolia Showroom Giant Pink Lipstick Lifted by Crane
Haut CGI
Reis Woman in Giant Shopping Bag
Clytech
Foot Locker Shoe Changes Color on Street
Reis Giant Claw Machine Grabs Gold Ring
Clytech
Snitch Cards Domino Effect Through Streets
Rabanne Food Trucks Wrapped in Golden Chain Link
Ethika Black Friday Sale Ad on Sphere
SPARK OF LAGOS
Primark Giant Shopping Bag Lights Up London
adam+gary
DKNY Heart Balloons Gathers on 3D Letters Installation
Onitsuka Tiger Shoes Ascending at Eiffel Tower
DKNY Heart Balloon Squeezing on Arch