MAX&Co Shopping Bag Arrives on Conveyor at Store
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FOOH Impact Score
Impressive
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A-Tier
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In this MAX&Co. mixed reality ad, a signature red shopping bag marked with “München” dangles on cables before dramatically swinging toward the elegant Munich flagship store. The ad humorously reimagines the cityscape as a stage for fashion, with the suspended bag dropping to the ground and releasing hundreds of tiny red spheres in a memorable burst of computer generated imagery. A creative spectacle that masterfully blends surprise with a vibrant representation of Italian fashion energy landing in Germany.
