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Lacoste Tennis Rackets Soaring Above the Court

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Credits

Brand: Lacoste

Agency / Production / VFX: Unknown

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Imagine a peaceful tennis match on the luxurious courts of Hôtel Cap Estel being interrupted by massive soaring rackets. That’s the Distinctive premise of this Lacoste cgi campaign featuring oversized tennis equipment moving through the sky. The video unfolds as a woman and a man enjoy a game by the French Riviera when suddenly, enormous Lacoste giant tennis rackets emerge from behind the cliffs, soaring in perfect formation like an aerial stunt team. These colossal rackets slice through the air with precision, a striking nod to Lacoste’s deep-rooted tennis heritage. The camera captures the astonishment of the players as they look up in awe, before the scene shifts back to the tranquil Hôtel Cap Estel with the sparkling sea in the background. Using CGI effects, this Lacoste cgi campaign transforms the serene tennis court into an Engaging product showcase.

Metadata

Brand Industry: Retail & Fashion

Country: France

City: Èze

Effects / Animations: Large Objects, Flying Objects, Object Transformation

Surroundings: Hôtel Cap Estel, Tennic Court, Rock Formation, Sea, Sky

Posted on November 18, 2023

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