Lacoste Tennis Rackets Soaring Above the Court

Lacoste Tennis Rackets Soaring Over Hôtel Cap Estel

This CGI campaign features oversized Lacoste tennis equipment moving through the sky above the luxurious courts of Hôtel Cap Estel. The video opens with a woman and a man enjoying a tennis game by the French Riviera.

Suddenly, enormous Lacoste tennis rackets emerge from behind the cliffs, soaring in perfect formation. These colossal rackets slice through the air with precision, a nod to Lacoste’s tennis heritage. The camera captures the players' astonishment as they look up in awe.

The scene then shifts back to the tranquil Hôtel Cap Estel with the sparkling sea in the background. CGI effects transform the serene tennis court into an engaging product showcase.

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FOOH Impact ScoreImpressive
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Credits

Brand:Lacoste

Metadata

Work Type: FOOH
Brand Industry:Fashion & Apparel
Country:France
City:Èze
Date posted:November 18, 2023
Source:Instagram