Michel Polnareff Huge Concert Boat on Seine
Michel Polnareff Concert Boat on Seine
This CGI advertisement features a customised boat on the Seine, transformed into a tribute to Michel Polnareff. The boat, dubbed the 'Polnapéniche', displays his signature blonde curls and white sunglasses prominently at the bow as it glides past riverside crowds.
The ad promotes Polnareff's new single, his album 'SEXCETERA' (releasing 28 February 2025), and his 'derrière tournée' concert series. This unexpected and mobile format uses CGI effects to generate buzz for his upcoming music release and tour.
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