RE/DONE Volkswagen Bus Carries Giant Sandals
Bus Drives California Coast
This faux out-of-home advertisement for Re/Done x Dr. Scholl's features a vintage yellow Volkswagen bus. It travels along sun-drenched California coastal roads, carrying a pair of giant retro-inspired Dr. Scholl’s sandals strapped to its roof.
The CGI imagery blends nostalgia and beach vibes, capturing the essence of the California lifestyle through fantasy-driven visuals. This digital campaign transforms laidback transportation into an extension of timeless footwear, highlighting the brands' goal of connecting generations through refreshed classics.
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Credits
Brand:
Artist:Ian Padgham
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