Rabanne Floating Golden Pendants Outside Store

Staff Pick

Pendants Float Up Building Facade

This mixed reality advertisement for Rabanne features an oversized white advent calendar, adorned with golden pendants, positioned at the entrance of a store. The scene is enhanced by glowing Christmas trees, creating a festive atmosphere.

The ad humorously re-imagines a holiday countdown, showcasing a captivating display where golden pendants float into the air. These pendants then magnetically attach to the building’s façade, creating a dynamic visual.

This mixed reality ad blends creativity with a memorable twist on the holiday season, capturing the festive spirit.

S
FOOH Impact ScoreOutstanding
S-TierABCThe FOOH Impact Score measures how effective a FOOH video is by analyzing key factors like engagement rate, viewership, and reach. By combining these performance indicators, the score provides a clear and accurate assessment of the video's impact.Learn more
Bronze Winner at the FOOH Awards 2025

Credits

Brand:Rabanne
VFX:Vokode
Sound:Cris Marsay

Metadata

Work Type: FOOH
Brand Industry:Fashion & Apparel
Country:France
City:Paris
Date posted:November 19, 2024
Source:Instagram