Renova Colored Toilet Paper Streams from Subway Lamp Post
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FOOH Impact Score
Impressive
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A-Tier
B
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In this Renova FOOH ad, a quiet New York City subway entrance becomes an unexpected stage as streams of vivid toilet paper burst from the iconic Christopher Street Station globe lamp. The scene unfolds as vibrant red, yellow, and blue bands spiral upward, flowing outward like celebratory streamers that stand out against Manhattan’s stoic buildings and open skies. With a clear use of augmented reality, this Renova toilet paper FOOH ad transforms an everyday transit point into a colorful spectacle, highlighting Renova’s bold pitch to bring energy and style to even the most essential products.
