Caudalie Serum Billboard Refill Empty Bottle
Billboard Refills Van's Giant Bottle
This Caudalie fake out-of-home ad features a billboard on a building, displaying a Caudalie product tube. An oversized empty bottle of Caudalie, transported by a delivery van, stops directly beneath the billboard.
Through CGI effects, the bottle on the billboard magically refills the one in the van. This visually demonstrates Caudalie's refillable packaging concept for their Instant Firming Serum. The ad transforms a simple outdoor display into a captivating spectacle, highlighting the brand's commitment to sustainability and product innovation.
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Credits
Brand:
Artist:Artem Morozov
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