Lumene Serum Foundations Displayed on Street

This Lumene fake out-of-home advertisement features oversized bottles of Invisible Illumination Vegan Collagen Serum in Foundation with SPF30. They rise from a cobblestone street in historic Helsinki, framing the iconic white cathedral dome in the background.

The architectural charm of the Finnish capital is reimagined as a display base for beauty innovation. The skincare-infused foundation shades—light, medium, and deep—are elevated on a reflective platform adorned with delicate purple Nordic wildflowers.

This presentation blends storytelling and authenticity with a product narrative, emphasising the brand’s 89% Skincare Formula and commitment to modern skin health.