Skala Cosméticos Giant Bottles Atop Buildings in São Paulo
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FOOH Impact Score
Outstanding
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A
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C
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Learn moreCredits
Brand: Skala Cosméticos
Agency: metaKosmos
Production Company: metaKosmos
VFX: metaKosmos
Sound: metaKosmos
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In this Skala faux ooh ad, towering pink bottles of the Skala Glycolic Complex rise dramatically between São Paulo’s skyscrapers. The ad humorously reimagines the cityscape as a styling battleground, where the oversized haircare containers assert their presence as urban icons of shine, strength, and movement. A viral execution that masterfully blends fun and creativity with a memorable twist on haircare storytelling.
