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Sprite Giant Bottle at Transit Shelter

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Credits

Brand: Sprite

Who we think created this: Tomi Cohen

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Metadata

Brand Industry: Food, Beverage & Tobacco

Country: Israel

City: Unknown

Effects / Animations: Large Objects, Growth

Surrounding: City

Date posted: March 4, 2025

Source: Instagram

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In this Sprite FOOH ad, an ordinary transit shelter in a bustling cityscape begins to transform as layers of foliage start to creep across its roof and walls, turning the mundane structure into a green oasis. The scene unfolds as the bus stop is fully enveloped in thriving vegetation and a giant, translucent Sprite bottle rises seamlessly from a vibrant bed of lemon and lime leaves, symbolizing the brand's citrus roots. With a dynamic use of computer generated imagery, this Sprite outdoor installation FOOH ad transforms a common public utility into a fresh, relatable spectacle, highlighting Sprite's commitment to refreshment and natural ingredients through immersive, nature-inspired storytelling.

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