FOOH Impact Score:
Solid
Learn moreIn this Bitburger fake OOH ad, an explosion of confetti fills the air outside the Olympiastadion in Berlin before floating into the stadium. The ad humorously reimagines the stadium’s structure with a massive Bitburger beer bottle decorated in Spain's colors, dramatically rising from the ground and breaking the construction. A captivating execution that masterfully blends excitement and surprise with a bold celebration of Spain’s EURO 2024 championship.
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