Vins de Bordeaux Giant Wine Bottles Travel in Paris

This mixed reality advertisement for Bordeaux Wines features towering wine bottles reimagined as various transport vehicles navigating iconic Parisian landscapes. One colossal bottle morphs into a sleek train, gliding along elevated tracks above the urban skyline.

Another bottle leisurely sails the Seine, drifting near the Eiffel Tower. This campaign promotes the #tourneevinsdebordeaux initiative, which brings Bordeaux wines to shops, restaurants, and wine bars across France. Through captivating CGI effects, this Bordeaux Wines campaign transforms everyday transportation into a fresh, relatable spectacle, highlighting their national campaign in a bold and imaginative way.