Amazon Giant Shopping Cart Rolls Through London
Amazon Prime Day in London
This Amazon fake out of home ad features a giant Prime Day shopping cart rolling through downtown London. The video shows a towering cart, brimming with packages, moving past famous monuments and historic architecture, including Big Ben.
Using augmented reality, this Amazon fake out of home ad transforms London’s cityscape into a clear product showcase. The supersized shopping cart, filled with box-packed bargains, makes everyday shoppers below look like toy figurines.
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FOOH Impact ScoreOutstanding
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Credits
Brand:
Artist:Why CGI
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