CGI Video POP MART Character Drives on London Street

POP MART Character Drives on London Street

Character Drives on London Street in a fake-out-of-home ad of POP MART

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FOOH Impact Score:

Improvable

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Credits

Agency / Production / VFX: Unknown

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Metadata

Brand Industry: Retail & Consumer Goods

Country: England

Effects / Animations: Character Animation, Large Objects, Complex Motion, Simple Motion

Surroundings: Regent Street, Buildings

Date posted: July 27, 2024

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Imagine a colorful mascot taking the wheel on one of London’s busiest streets. That’s the dynamic premise of this POP MART fake out of home ad featuring DIMOO behind the wheel in the heart of the city. The video unfolds as the cheerful DIMOO character drives a green car down the bustling Regent Street, coming to a gentle stop for pedestrians and joyfully waving from the driver’s seat before cruising off with a bright smile, all while promoting the POP MART Fun Never Ends 2024 campaign. Using engaging computer generated graphics, this POP MART fake out of home ad transforms the iconic London backdrop into a memorable product showcase.