Prada Street Signs Shifting Positions

In this Prada Beauty fake ooh ad, bustling city street signs come alive, flipping and rotating in a captivating display to introduce a shift in direction for the brand's latest beauty line. The scene unfolds as signs labeled “LANE AHEAD,” “BROADWAY,” “ONE WAY,” “PRADA,” and “WHAT IF THERE’S ANOTHER WAY?” dramatically rearrange, pointing in new directions and reflecting a change in perspective. With a creative use of computer generated graphics, this Prada Beauty campaign transforms everyday urban signage into a dynamic spectacle, highlighting Prada’s exploration of a new path in beauty.